TalkTalk
Up to speed with the UK's Fastest Growing Language?
Lots of brands are jumping on the Emoji bandwagon right now, but we got there first for TalkTalk. To launch their virtual mobile network in May, we made an announcement purely in emojis, and within minutes one of our community had correctly translated it and won a smart phone. Beyond the initial announcement, we also developed a social campaign that seeks to test your ‘Emoji IQ’. The app was picked up by Mailonline and in just a week, more than 150,000 people had taken the test.